Top 5 Social Apps Performance in Portugal Q4 2023

In the fourth quarter of 2023, the top 5 social apps on a unified platform in Portugal showed varying trends in weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides an insightful look at the market's dynamics.

TikTok maintained a robust performance throughout the quarter. The app's weekly revenue peaked at approximately $70K in mid-November, with notable fluctuations, ending the year at around $38K. Downloads spiked significantly in the final week of December, reaching nearly 28K, up from a steady range between 12K to 17K earlier in the quarter. Active users consistently hovered around 1.9M, with a slight dip mid-December.

Instagram experienced a spike in weekly downloads towards the end of the year, peaking at 27.7K in the last week of December. Revenue saw its highest point in early October at around $15.9K, with minor fluctuations throughout the quarter, ending at approximately $7.3K. The app's active user base remained stable, averaging around 3.76M weekly users.

Grindr - Gay Dating & Chat saw its weekly downloads peak at 993 in early October, with a slight decline towards the end of the quarter, closing at 984. The app's weekly revenue remained relatively stable, averaging around $7K, with minor fluctuations. Active users exhibited a consistent trend, maintaining around 25K to 26K throughout the quarter.

BuzzCast - Live Video Chat App showed a stable trend in weekly active users, averaging around 5.4K. Downloads were relatively low but consistent, peaking at 464 in the last week of December. Revenue saw moderate fluctuations, peaking at approximately $2.8K in mid-October and ending the quarter at $2K.

LivU - Live Video Chat exhibited a steady increase in weekly downloads, peaking at 588 in the final week of December. Revenue showed a slight fluctuation, with a high of about $3.3K in late October and ending the quarter at approximately $2.5K. The app's active user base saw a slight increase towards the end of the year, reaching 2.5K in the last week of December.

For more detailed insights and comprehensive data, visit Sensor Tower.